fix(Makefile): pass build args to push/{builder,latest}

[ekoops]

What type of PR is this?

Uncomment one (or more) /kind <> lines:

/kind bug

/kind cleanup

/kind design

/kind documentation

/kind failing-test

/kind feature

Any specific area of the project related to this PR?

Uncomment one (or more) /area <> lines:

/area build

/area cmd

/area pkg

/area docs

/area tests

What this PR does / why we need it:

#404 introduced CMAKE_VERSION build arg but only the image/builder Makefile target indeed passed a value for it. This PR aligns passes the build arg also in push/builder and push/latest.

Which issue(s) this PR fixes:

Fixes #

Special notes for your reviewer:

Does this PR introduce a user-facing change?:

NONE

[irozzo-1A]

/lgtm

[leogr]

/override "[build-test-dev (amd64) / build-test"

[leogr]

/override "build-test-dev (amd64) / build-test"

[leogr]

/override "CI Build / build-test-dev (amd64) / build-test (pull_request)"

[poiana]

[APPROVALNOTIFIER] This PR is APPROVED

This pull-request has been approved by: ekoops, irozzo-1A, leogr

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• OWNERS [leogr]

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[ekoops]

Poiana come on!

[leogr]

/hold

[leogr]

/remove-hold

[leogr]

For the record, I'm going to merge this manually to overcome a CI issue.